We're now on the 30th record to peak at 40 and we have another first. It was the first record to peak at 40 in the UK which was also an American number one. The Supremes become the 12th act to have had both a number 1 and a number 40.
This came just 6 months after they topped the charts with their 2nd single "Baby Love". They didn't do so well with the follow up "Come See About Me" which reached 27, but did better with the next hit "Stop In The Name Of Love" which reached 7, then came this. The following single "My Hearts Symphony" only did slightly better reaching 39.
What went wrong then? Clearly they hadn't been around long enough to be past it, the song writing team Holland-Dozier-Holland had written all of their Top 40 hits to date. The reality is nothing went wrong really. The reality is the first 10 UK Top 40 hits for The Supremes were all American number ones. They were so successful in their native America that I doubt they really cared how they were charting over here.
Incidentally, the first Supremes UK Top 40 hit not to top the American charts was the first record they became known as Diana Ross and the Supremes.
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